A new study reveals that vaccine messages emphasizing empathy—such as protecting loved ones—significantly increase acceptance. This approach was more effective than fear-based or purely informational strategies, offering insights for future public health campaigns.
(c) Pixabay/Pexels CC0
(c) Pixabay/Pexels CC0

L’empathie augmente l’adhésion vaccinale, selon une nouvelle étude

GLOBAL HEALTH PRESS

Mettre en avant l’importance de protéger ses proches pousse davantage de personnes à se faire vacciner que les approches fondées sur la peur ou les faits. Des résultats prometteurs pour les campagnes de santé publique.

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