During the 2026 World Cup, the Compay Café in Mexico City's La Condesa neighborhood transformed into the Losers Café: after every match, the losing team's flag hung outside, while dairy-free coffee was offered inside, along with napkins printed with "dry your tears". With nearly 50 teams competing and only one winner, the concept has plenty of customers.
(c) Carolina Contreras

Oatly transforme un café de Mexico en refuge gratuit pour les perdants de la Coupe du monde

VEG NEWS

Pendant la Coupe du monde 2026, la marque de lait d’avoine Oatly a transformé le Compay Café du quartier La Condesa à Mexico en Losers Café : après chaque match, le drapeau de l’équipe éliminée est accroché en façade, le café végétal est offert et des serviettes portant l’inscription « sèche tes larmes » attendent les clients. Avec près de 50 équipes en lice et un seul vainqueur possible, l’affluence ne manque pas.

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